Book Club 8: Advertisements & Brochures

Advertisements

Genre Study

When looking for books that fell under the advertisements genre, it was very important that these books met the Iowa Common Core Literacy Standards, as well as the standards for the subject the book is being used for, somewhere along the lines of the grade level the book is being used for.  This is important because information within the text will help cover some of the standards that we as teachers are required to meet with our instruction; it is important we take advantage of tools and resources that help us meet these standards!  Furthermore, I felt it was important that the books I chose met the Iowa Common Core Standards for the subject they were being used for as well, such as social studies.  This is because books I chose would be used for either a read aloud or shared reading with my students.  Also, I plan to have examples placed somewhere within my classroom in a place where students will be able to look through them on their own.  Any time a text is used, it is important to find texts that help students work on the skills that they are required to develop based on the Iowa Common Core Standards.  Some other qualities I looked for within the advertisements I chose to look for were pictures and graphics that appealed to the students, as well as quality information that enhanced student learning and were presented in a way they could easily understand.

While choosing texts, I really wanted to focus on texts that would have multiple uses within my classroom because I felt it would enhance the information I was presenting to my students.  Also, I felt it would serve as additional resources students could be used to look at problem solving.  With these ideas in mind, I looked for texts I felt would be good for read alouds, shared reading, or individual reading for my students.  Second, I looked for texts that would challenge my students’ independent level of reading, for my students who read at grade level.  However, there were some books I chose that would challenge my students who were at the lower levels of reading because it is always important to provide resources for students of every reading level within my classroom.  Lastly, and one of the most important things, I chose texts that I thought would grab the attention of my students who don’t enjoy reading, as well as those who enjoy reading.  One thing that I looked for in advertisements, that I didn’t necessarily look for in other texts were examples that could maybe turn into good class discussion pieces or looking at different pieces through a different perspective.

Nothing can replace a tree. (2011). [Advertisement].

Elementary on up

            This advertisement focuses on the importance of trees in our environment, as well as the importance

www.perditaphillips.com

of replanting them if we rid of them.  Additionally, this advertisement is trying to get the idea across that the destruction of trees is a much bigger deal than people currently think it is.  Some notable qualities of this advertisement are the simplicity of the ad, yet the big message given through this message alone.  Furthermore, it makes a big impact on the viewer, but it is done so in a way that is easy to understand.  This ad connects to issues around the word because the decreasing number of trees around the world continues to be a problem.  Students may need assistance to understand the general idea of this ad if they don’t pick up on the idea; however, I feel that little assistance is needed for students to understand this ad.

The original playstation. [Advertisement]

Everyone

adsoftheworld.com

            Through this advertisement, the major themes presented to viewers are the outdoors and the idea of being active.  This ad provides viewers with a brief and simple message which easily draws the attention of the view due to the simplicity.  The realistic picture in the background allows viewers to connect with the message provided through the ad.  Furthermore, the ad really gets people thinking about their choices.  With this ad, a global connection is made through the fact that people around the world need to become more active and get outside.  The issue here is the idea that too many people, kids and adults, are spending more time inside than being active outside.  When viewing this ad, I feel that students will need little assistance in understanding the message; however, younger students may need help understanding the basic underlying meaning.

Brochures

Genre Study

When looking for books that fell under the brochure genre, it was very important that these books met the Iowa Common Core Literacy Standards, as well as the standards for the subject the text is being used for, somewhere along the lines of the grade level the text is being used for.  This is important because information within the text will help cover some of the standards that we as teachers are required to meet with our instruction; it is important we take advantage of tools and resources that help us meet these standards!  Furthermore, I felt it was important that the books I chose met the Iowa Common Core Standards for the subject they were being used for as well, such as social studies.  This is because books I chose would be used for either a read aloud or shared reading with my students.  Also, I plan to have examples placed somewhere within my classroom in a place where students will be able to look through them on their own.  Any time a text is used, it is important to find texts that help students work on the skills that they are required to develop based on the Iowa Common Core Standards.  Some other qualities I looked for within the advertisements I chose to look for were pictures and graphics that appealed to the students, as well as quality information that enhanced student learning and were presented in a way they could easily understand.

While choosing texts, I really wanted to focus on texts that would have multiple uses within my classroom because I felt it would enhance the information I was presenting to my students.  Also, I felt it would serve as additional resources students could be used to look at problem solving.  With these ideas in mind, I looked for texts I felt would be good for read alouds, shared reading, or individual reading for my students.  Second, I looked for texts that would challenge my students’ independent level of reading, for my students who read at grade level.  However, there were some books I chose that would challenge my students who were at the lower levels of reading because it is always important to provide resources for students of every reading level within my classroom.  Lastly, and one of the most important things, I chose texts that I thought would grab the attention of my students who don’t enjoy reading, as well as those who enjoy reading. 

Blood, G. Bullying & SLPs.

Various grade level, A little bit of something for everyone

www.pinterest.com

            The major themes within this brochure are bullying and disabilities.  Some of the important qualities of this brochure are the bright colors and realistic pictures used to gain the attention of the reader.  Additionally, this brochure provides readers with some great information about bullying for both students and parents.  Along with that, it covers a wide variety of information over the concept of bullying.  As we continue to learn each and every day, the issue that connects locally, nationally, and globally within this brochure is the concept of bullying.  Although the type of bullying that occurs various, this brochure covers it all.  Some students may need help seeing the most important ideas within this brochure, but I feel that little assistance is needed when reading this brochure.

DenTek. (2012). Fun flossers.

Kindergarten-1^st read aloud, 2^nd-5^th

            DenTek provides readers with some great information about teeth, flossing, and oral hygiene within

community.pennwelldentalgroup.com

this fun brochure.  The company uses bright colors and fun cartoon pictures to draw the attention of readers and keep them interested.  Additionally, the company provides information through brief sections of information that allows the reader to remain interested.  Furthermore, the company provides additional resources for the reader to look for further information.  Although no connections exist to major issues, there are connections to a concept that is discussed world-wide: oral hygiene.  Lastly, younger students will need help reading and understanding some of the main terms discussed within the brochure; however, older students will need little assistance with the brochure.